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More in: Toyota  Toyota Motor Co., already on a roll in the United States, hopes to connect with a wider swath of consumers with a new ad campaign that begins today.
The Japanese automaker's 3-year-old catchphrase "Get the Feeling" has been replaced with "Moving Forward." And to beef up its truck marketing, it's reforging its longtime T logo to resemble a bolt. Toyota hopes to grab 15 percent of the global auto market by 2010, up from 10 percent now. To reach the goal, it needs to boost sales 50 percent and improve customer satisfaction with dealers in the United States, its biggest market. Read more at The Detroit News Discuss now in our forums: Hamilton Wins the Toyota Tundra 200 Toyota Reveals the X-Runner 2005 Toyota Highlander SUV Hybrid Toyota Adds Six New Models in 2005 Toyota Targets Enthusiasts for FJ Cruiser Marketing? Toyota Tacoma Wins Bribe of the Year Award Toyota's FJ Cruiser Yet Another Recall: 22,228 Toyota Tacomas Toyota Recalls 1 Million Trucks The Results Are In
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