Lee Iacocca, the flamboyant former chairman of Chrysler Corp., is returning to the airways to help pitch the automaker's car and truck lineup.

The former Chrysler chairman will be paid a flat fee to serve as a television spokesman as part of the $75 million advertising campaign for Chrysler's new employee discount plan. Iacocca's foundation will receive $1 per vehicle sold. Proceeds will be donated to the Iacocca Foundation in support of diabetes research.

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