Ford Motor Company have canned the F-100 pickup truck project for the time being, focusing more on the current F-150 with alternative fuel solutions and transmissions for the best-selling pickup truck. Ford recently announced the extension of the Ford Ranger pickup production through 2011, which offers a smaller and lighter solution from the F-150. Ford Americas President, Mark Fields, said Ford “is making the investment to catch up with changing consumer demands for smaller gas-sipping vehicles” and also hinted of Ford’s new EcoBoost turbo-charged engine to debut on the F-150 “in 18 months”.
Ford’s Head of Advanced Powertrain Research, Dan Kapp, also stated the company is investigating new technology called “ethanol boosting” that involves a “direct injection” of ethanol to make the engine become more efficient, produce more power and achieve better fuel economy numbers. The injection technology would add “$300 to $400 in costs to an EcoBoost engine, while doubling the efficiency gain” and would require owners to fill a small ethanol tank about every 5,000 miles.
Ford also stated they are hoping the “fuel-efficiency gains delivered by this engine will obviate the need for the smaller pickups the automaker had been planning to sell”, eliminating the need for the F-100 pickup truck.
“We have no intention of giving up our leadership in trucks” stated Derrick Kuzak, Ford’s Global Product Development Chief.
Source: Detroit News
Tags: Engine, Ford, Fuel